Minds On

Types of advertisement

There are many different types of advertisements, or ads. Some are on the radio, some on TV, social media, in print, or on billboards. Are the images below familiar to you?

Student Success

Think-Pair-Share

Using the images in the carousel, think about the following:

  • What information is shared in the ads?
  • Who are the ads for?

Note to teachers: See your teacher guide for collaboration tools, ideas and suggestions.


Action

Making connections

Student Success

Think-Pair-Share

Consider some advertisements that you know. Choose one example to use. Next, consider the following questions about your advertisement.

  • Who is it for?
  • What are they trying to sell?
  • Whose point of view? How do you know?
  • How does the advertisement make you connect or relate to the product?

Complete the Analyzing Ads Graphic Organizer or record your answers using another method of your choice.

Analyzing Ads Graphic Organizer

Press the Activity button to access the Analyzing Ads Graphic Organizer.

Activity (Open PDF in a new tab)

Note to teachers: See your teacher guide for collaboration tools, ideas and suggestions.

Consolidation

Designing your own advertisement

Brainstorm

Planning

Choose a product and design an advertisement for it. When planning your advertisement, consider the questions in the following chart. Keep your "target audience" in mind (who are you selling to?). Include a picture of the item, the name of it, and 2-3 words to describe it.

Complete the Planning an Ad Graphic Organizer or record your ideas using another method of your choice.

Planning an Ad Graphic Organizer

Press the Activity button to access the Planning an Ad Graphic Organizer.

Activity (Open PDF in a new tab)

Designing and sharing

The next step is to apply everything you’ve planned in your graphic organizer to create an advertisement. Create your advertisement using paper and other art materials, digitally on a device, or as a script for a radio advertisement.

Reflection

How do you feel about what you have learned in this activity?  Which of the next four sentences best matches how you are feeling about your learning? Press the button that is beside this sentence.

I feel...

Now, record your ideas about your feelings using a voice recorder, speech-to-text, or writing tool.